VICTOR Dog Food for French Bulldogs
VICTOR French Bulldog food, reviewed: who makes it, what is in it, and what it costs to feed a 25 lb Frenchie.
- Kibble
- Kibble with Freeze-Dried Meat
- Canned
- Complete and Balanced
- Private equity owned
- Made in USA
- Since 2007
- 1 Red Flag on Label
VICTOR is made by Mid America Pet Food, owned by TA Associates with Rx3 Growth Partners. Hi-Pro Plus is complete and balanced, with beef meal and grain sorghum listed first. For a 25 lb Frenchie it costs about $0.64 a day.
- VICTOR was founded in 2007. It is based in Mount Pleasant, Texas, USA.
- VICTOR is made by Mid America Pet Food, owned by TA Associates with Rx3 Growth Partners.
- VICTOR food is made in USA (Mount Pleasant, Texas).
- Hi-Pro Plus carries an AAFCO complete and balanced statement that covers puppies.
- Its first three ingredients are beef meal, grain sorghum and chicken fat. The label lists 1 of our eight red-flag ingredients.
- Feeding a 25 lb adult French Bulldog costs about $0.64 a day, or about $19.33 a month.
Owned by TA Associates
VICTOR is made by Mid America Pet Food of Mount Pleasant, Texas. Growth private equity firm TA Associates acquired the company from Trinity Hunt Partners in December 2020, with Rx3 Growth Partners, a fund founded by Aaron Rodgers, also investing. Trinity Hunt had invested in 2014. Mid America also makes Eagle Mountain Pet Food. petfoodprocessing.net
private equity
VICTOR French Bulldog Feeding and Cost Calculator
Calories from the AAHA formula (70 × body weight in kg to the 0.75 power, times your life-stage factor). Amount from this recipe’s published calories (406 kcal/cup (3815 kcal/kg)). Price: $79.49 for 50 lb bag (Chewy, November 2026). Start with the bag’s feeding chart and adjust every 2 to 3 weeks by body condition.
VICTOR French Bulldog Food: What Is in It?
Hi-Pro Plus
- Beef Meal
- Grain Sorghum
- Chicken Fat
- Whole Grain Millet
- Blood Meal Conventionally Dried
Full ingredient list (source: brand site)
Highlighted: ingredients on our red-flag list.
- No peas, lentils or chickpeas
- No corn, wheat or soy
- Gut-support ingredient listed
- A named meat is the first ingredient
- Label covers puppies (growth or all life stages)
- Unnamed Meat Source. The animal species is not named (meat meal, animal fat, animal digest).
VICTOR French Bulldog Food Label Facts
- AAFCO statement
- VICTOR Hi-Pro Plus for Dogs is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages, except for growth of large size dogs (70 lb. or more as an adult).
- Life stage
- All life stages, except growth of large-size dogs
- Calories
- 406 kcal/cup (3815 kcal/kg)
- Price
- $79.49 for 50 lb bag (Chewy, read November 2026)
- Made
- We proudly produce every bag of VICTOR kibble in our own Texas-based facility.
Is VICTOR Good for French Bulldogs?
- Gut-support ingredients for a sensitive tummy
- A recipe labeled for growing puppies
- Is allergic or sensitive to chicken (this recipe lists chicken or poultry)
- Should avoid our red-flag ingredients (unnamed meat source)
Matched from the label against our Food Finder checklist. Every Frenchie is different: itching, gas, loose stool or weight changes are worth a vet visit, and food changes should be gradual over 7 to 10 days.
Where VICTOR French Bulldog Food Is Made and Sourced
Where It Is Made
VICTOR says it produces every bag of its kibble in its own Texas-based facility, and every dog kibble formula starts with its VPRO Blend of ingredients. victorpetfood.com
Ingredient Sourcing
VICTOR says most of its ingredients come from ranches, farms and other trusted suppliers within a day's drive of its East Texas plant. victorpetfood.com
“A majority of these ingredients come from ranches, farms and other trusted suppliers who are within a day's drive of our East Texas plant.”VICTOR victorpetfood.com
VICTOR Product Lines
The VICTOR Story
- 2007Mid America Pet Food founded in Mount Pleasant, Texas kltv.com
- 2014Trinity Hunt Partners invests in Mid America Pet Food kltv.com
- 2020TA Associates and Rx3 Growth Partners acquire the company (December 2020) kltv.com
Worth Knowing
- Makes all its kibble in its own Texas plant victorpetfood.com
- Proprietary VPRO Blend in every dog kibble formula victorpetfood.com
Where to Buy VICTOR French Bulldog Food
Amazon links are affiliate links; as an Amazon Associate, BFB earns from qualifying purchases at no cost to you. Brand and Chewy links are not paid.
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Related French Bulldog Guides
VICTOR French Bulldog Food: Common Questions
Who owns VICTOR?
VICTOR is made by Mid America Pet Food of Mount Pleasant, Texas. Growth private equity firm TA Associates acquired the company from Trinity Hunt Partners in December 2020, with Rx3 Growth Partners, a fund founded by Aaron Rodgers, also investing. Trinity Hunt had invested in 2014. Mid America also makes Eagle Mountain Pet Food.
Where is VICTOR made?
VICTOR says it produces every bag of its kibble in its own Texas-based facility, and every dog kibble formula starts with its VPRO Blend of ingredients.
Is VICTOR good for French Bulldogs?
It depends on your dog. Hi-Pro Plus is complete and balanced for all life stages, except growth of large-size dogs. Its label lists unnamed meat source, which are on our red-flag list. It contains chicken, a common trigger for itchy dogs. Talk to your vet about allergies, weight or health conditions before switching.
How much VICTOR should I feed a 25 lb French Bulldog?
About 6.4 oz of Hi-Pro Plus a day for a 25 lb spayed or neutered adult, based on about 692 calories a day and the label’s 406 kcal/cup (3815 kcal/kg). Start with the bag’s chart and adjust by body condition every 2 to 3 weeks.
How much does VICTOR cost per day for a French Bulldog?
About $0.64 a day, or $19.33 a month, for a 25 lb adult. That uses $79.49 for 50 lb bag from Chewy, read November 2026.
Does Hi-Pro Plus contain chicken?
Yes. The ingredient list includes chicken or poultry.
How long has VICTOR been in business?
VICTOR was founded in 2007.
Sources
- kltv.com: mount pleasant pet food company acquired by national firm
- victorpetfood.com: about us
- petfoodprocessing.net: 14334 mid america pet food acquired by ta associates
- victorpetfood.com: products
- victorpetfood.com: hi pro plus
- dogfoodadvisor.com: victor classic dry
- victorpetfood.com: hi pro plus
- Chewy product page (chewy.com)
Facts were read on the sources above in November 2026. Brands change recipes, owners and prices; tell us if something is out of date at hello@bestfrenchbulldog.com. This page is for education and is not veterinary advice. Listing a brand is not an endorsement, and no brand pays to be listed.