Instinct Dog Food for French Bulldogs

FacebookXEmail
Brand Profile

Instinct Dog Food for French Bulldogs

Instinct French Bulldog food, reviewed: who makes it, what is in it, and what it costs to feed a 25 lb Frenchie.

  • Fresh Frozen Raw
  • Freeze-Dried
  • Kibble
  • Complete and Balanced
  • Made in USA
  • Since 2002
  • 1 Red Flag on Label
$1.79a day for a 25 lb Frenchieprice: brand site
6.4 ozof food a day at 25 lbfrom label calories
3,840calories per kglabel
32.0%crude protein (min)label

By Brandine Strand, founder of Best French Bulldog · Updated November 2026 · Our editorial standards · No brand pays to be listed

Quick Answer

Instinct is owned by Agrolimen. Raw Boost Real Beef Recipe (Instinct Raw Boost Grain-Free Recipe with Real Beef) is complete and balanced, with beef and chicken meal listed first. For a 25 lb Frenchie it costs about $1.79 a day.

Key Facts About Instinct French Bulldog Food
  • Instinct was founded in 2002. It is based in St. Louis, Missouri, USA (as of 2016).
  • Instinct is owned by Agrolimen.
  • Instinct food is made in USA.
  • Raw Boost Real Beef Recipe (Instinct Raw Boost Grain-Free Recipe with Real Beef) carries an AAFCO complete and balanced statement that covers puppies.
  • Its first three ingredients are beef, chicken meal and peas. The label lists 1 of our eight red-flag ingredients.
  • Feeding a 25 lb adult French Bulldog costs about $1.79 a day, or about $54.35 a month.
HeadquartersSt. Louis, Missouri, USA (as of 2016) petfoodindustry.com
OwnerAgrolimen petfoodindustry.com
FormatsFresh Frozen Raw, Freeze-Dried, Kibble, Kibble with Freeze-Dried Raw, Wet, Toppers, Treats instinctpetfood.com
Price checked$89.99 for 20 lb (brand site)
Who Owns Instinct

Agrolimen

InstinctNature's VarietyAgrolimen

Instinct is made by Nature's Variety, headquartered in St. Louis, Missouri (as of 2016). L Catterton made its initial investment in Nature's Variety in 2008, and Agrolimen formed a joint venture with L Catterton and other shareholders in July 2014. In May 2016 Agrolimen acquired the remaining shares; Nature's Variety said it would continue to operate as a stand-alone company. petfoodindustry.com

Ownership
d08 reward treat pouch
Feeding and Cost Calculator

Instinct French Bulldog Feeding and Cost Calculator

692calories a day
6.4 ozof food a day
$1.79a day
$54.35a month

Calories from the AAHA formula (70 × body weight in kg to the 0.75 power, times your life-stage factor). Amount from this recipe’s published calories (423 kcal/cup (3,840 kcal/kg)). Price: $89.99 for 20 lb (brand site, November 2026). Start with the bag’s feeding chart and adjust every 2 to 3 weeks by body condition.

c15 nutrition bowl
Ingredients

Instinct French Bulldog Food: What Is in It?

Raw Boost Real Beef Recipe (Instinct Raw Boost Grain-Free Recipe with Real Beef)

First five ingredients
  1. Beef
  2. Chicken Meal
  3. Peas
  4. Turkey Meal
  5. Chicken Fat
Full ingredient list (source: brand site)
Beef, Chicken Meal, Peas, Turkey Meal, Chicken Fat (preserved with Mixed Tocopherols), Tapioca, Sweet Potatoes, Dried Yeast, Ground Flaxseed, Chickpeas, Fish Meal, Natural Flavor, Freeze-Dried Beef, Dried Tomato Pomace, Freeze-Dried Beef Liver, Freeze-Dried Beef Spleen, Pumpkin Seeds, Freeze-Dried Beef Kidney, Montmorillonite Clay, Vitamins (Vitamin E Supplement, Vitamin A Supplement, Niacin Supplement, Thiamine Mononitrate, d-Calcium Pantothenate, Riboflavin Supplement, Pyridoxine Hydrochloride, Vitamin B12 Supplement, Folic Acid, Vitamin D3 Supplement, Biotin), Apples, Blueberries, Carrots, Cranberries, Salt, Miscanthus Grass, Minerals (Zinc Proteinate, Iron Proteinate, Copper Proteinate, Manganese Proteinate, Sodium Selenite, Ethylenediamine Dihydriodide), Potassium Chloride, Choline Chloride, Taurine, Yeast Culture, Dried Lactobacillus acidophilus Fermentation Product, Dried Enterococcus faecium Fermentation Product, Dried Aspergillus oryzae Fermentation Extract, Dried Trichoderma longibrachiatum Fermentation Extract, Dried Bacillus subtilis Fermentation Extract, Salmon Oil, Rosemary Extract

Highlighted: ingredients on our red-flag list.

What the label shows
  • No corn, wheat or soy
  • Marine omega-3 source listed
  • Gut-support ingredient listed
  • Organ meat listed
  • A named meat is the first ingredient
  • Label covers puppies (growth or all life stages)
Watch-outs
  • Unnamed Meat Source. The animal species is not named (meat meal, animal fat, animal digest).
d04 health record folder
Label and Nutrition

Instinct French Bulldog Food Label Facts

AAFCO statement
Instinct Raw Boost Grain-Free Recipe with Real Beef is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for all life stages except for growth of large size dogs (70 lbs or more as an adult).
Life stage
All life stages, except growth of large-size dogs
Calories
423 kcal/cup (3,840 kcal/kg)
Price
$89.99 for 20 lb (brand site, read November 2026)
Made
Made in the USA with the finest ingredients from around the world
32.0%Protein (min)
18.0%Fat (min)
3.0%Fiber (max)
9.0%Moisture (max)
f01 puppy curious
French Bulldog Fit

Is Instinct Good for French Bulldogs?

May suit Frenchies who need
  • Marine omega-3s for skin, coat and joints
  • Gut-support ingredients for a sensitive tummy
  • A recipe labeled for growing puppies
Think twice if your Frenchie
  • Is allergic or sensitive to chicken (this recipe lists chicken or poultry)
  • Does poorly with peas or legumes (this recipe lists them)
  • Should avoid our red-flag ingredients (unnamed meat source)

Matched from the label against our Food Finder checklist. Every Frenchie is different: itching, gas, loose stool or weight changes are worth a vet visit, and food changes should be gradual over 7 to 10 days.

c10 microscope
Manufacturing and Sourcing

Where Instinct French Bulldog Food Is Made and Sourced

Where It Is Made

Instinct says it makes its raw food 'with our own facilities and rigorous protocols.' Its RawBoost kibble is 'Made in the USA with the finest ingredients from around the world' and combines high-protein kibble with freeze-dried raw pieces in the same bag. instinctpetfood.com

Ingredient Sourcing

Instinct states its RawBoost kibble is made in the USA with ingredients 'from around the world,' with USA-raised beef as the first ingredient in the beef recipe. The brand does not publish a full ingredient-origin list. instinctpetfood.com

“Made in the USA with the finest ingredients from around the world”Instinct instinctpetfood.com
d04 health record folder
Formulas

Instinct Product Lines

FreshRawFrozen raw meals
FreshDriedFreeze-dried raw
RawBoostHigh-protein kibble with freeze-dried raw pieces
PeakBoost
OriginalGrain-free, high-protein kibble
BeNatural
Freshly Crafted Meals
d01 care journal
History

The Instinct Story

  1. 2002Founded; the founder was inspired by a raw, meat-based diet for tigers at the Lincoln Children's Zoo. instinctpetfood.com
  2. 2008L Catterton first invests in Nature's Variety. petfoodindustry.com
  3. 2014Agrolimen forms a joint venture with L Catterton and other shareholders. petfoodindustry.com
  4. 2016Agrolimen acquires the remaining shares of Nature's Variety from L Catterton and other shareholders. petfoodindustry.com
  5. 2020Joins the Pet Sustainability Coalition. instinctpetfood.com

Worth Knowing

f08 adult walking
Where to Buy

Where to Buy Instinct French Bulldog Food

Amazon links are affiliate links; as an Amazon Associate, BFB earns from qualifying purchases at no cost to you. Brand and Chewy links are not paid.

c15 nutrition bowl
Compare

Similar Brands to Compare

d01 care journal
Keep Reading

Related French Bulldog Guides

c02 stethoscope
FAQ

Instinct French Bulldog Food: Common Questions

Who owns Instinct?

Instinct is made by Nature's Variety, headquartered in St. Louis, Missouri (as of 2016). L Catterton made its initial investment in Nature's Variety in 2008, and Agrolimen formed a joint venture with L Catterton and other shareholders in July 2014. In May 2016 Agrolimen acquired the remaining shares; Nature's Variety said it would continue to operate as a stand-alone company.

Where is Instinct made?

Instinct says it makes its raw food 'with our own facilities and rigorous protocols.' Its RawBoost kibble is 'Made in the USA with the finest ingredients from around the world' and combines high-protein kibble with freeze-dried raw pieces in the same bag.

Is Instinct good for French Bulldogs?

It depends on your dog. Raw Boost Real Beef Recipe (Instinct Raw Boost Grain-Free Recipe with Real Beef) is complete and balanced for all life stages, except growth of large-size dogs. Its label lists unnamed meat source, which are on our red-flag list. It contains chicken, a common trigger for itchy dogs. Talk to your vet about allergies, weight or health conditions before switching.

How much Instinct should I feed a 25 lb French Bulldog?

About 6.4 oz of Raw Boost Real Beef Recipe (Instinct Raw Boost Grain-Free Recipe with Real Beef) a day for a 25 lb spayed or neutered adult, based on about 692 calories a day and the label’s 423 kcal/cup (3,840 kcal/kg). Start with the bag’s chart and adjust by body condition every 2 to 3 weeks.

How much does Instinct cost per day for a French Bulldog?

About $1.79 a day, or $54.35 a month, for a 25 lb adult. That uses $89.99 for 20 lb from brand site, read November 2026.

Does Raw Boost Real Beef Recipe (Instinct Raw Boost Grain-Free Recipe with Real Beef) contain chicken?

Yes. The ingredient list includes chicken or poultry.

How long has Instinct been in business?

Instinct was founded in 2002.

Sources

  1. instinctpetfood.com: about us
  2. petfoodindustry.com: 5820 agrolimen acquires natures variety
  3. instinctpetfood.com: raw boost beef dry dog food
  4. instinctpetfood.com
  5. instinctpetfood.com: dog frozen raw meals
  6. instinctpetfood.com: dog freshdried
  7. instinctpetfood.com: dog boosted kibble
  8. instinctpetfood.com: peakboost
  9. instinctpetfood.com: dog original kibble
  10. instinctpetfood.com: benatural
  11. instinctpetfood.com: freshly crafted meals
  12. instinctpetfood.com: the best grain free dog kibble with a boost of raw nutrition
  13. dogfoodadvisor.com: natures variety instinct raw boost dry
  14. instinctpetfood.com: rawboost kibble beef

Facts were read on the sources above in November 2026. Brands change recipes, owners and prices; tell us if something is out of date at hello@bestfrenchbulldog.com. This page is for education and is not veterinary advice. Listing a brand is not an endorsement, and no brand pays to be listed.

Back to the French Bulldog Food Finder